Retargeting is the ability to target an action back to respondents who participated in a previously launched action, like a Screening Survey. With retargeting, you can choose who you want your action sent to based on which actions they've participated in or which answers they've chosen in previous actions.
- To retarget a Screening Survey, go into your action list to confirm the title and launch date of your Screening Survey. We recommend only retargeting Screening Surveys launched within the last 3 months. If your Screening Survey was launched more than 3 months ago, clone it and relaunch it.
- In the Audience page for your new action and click into the Previous Targeting button on the top left.
- A pop-up window will prompt you to choose the action you’d like to target back to, where you’ll select your Screening Survey title from the drop down. If you don’t see the title of your Screening Survey, start to type it in and it will populate.
- Next, you’ll use OR, AND and NOT logic to identify the group(s) you want to talk to.