Can I analyze the data by different demographic information?

Yes. With Suzy’s proprietary database of consumers, you can look at the demographic data that they provide.  This demographic information can be viewed as soon as consumers answer your question.  Your question does not have to be filled or completed.   

 

How? There are 2 ways to analyze the data by different demographic information: 

 

1) In the raw Excel data download for your question.   Action List --> View Results --> Download Data

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Each Excel Raw Data download (both Horizontal and Vertical) includes the following demographic information per respondent, as well as each respondent's answer to your question in the "Selection" column to the right. 

Gender Age Ethnicity Education Employment Income Level Relationship Status Household Parenting Status State Country Selection

 

2) In the Dimensions tool. (Only for Multiple Choice questions.) 

Downloading Demographic Crosstabs into Excel: 

Action List --> View Results --> (scroll down) --> Demographic Data

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Each Excel Crosstab download (both Horizontal and Vertical) includes the following demographic information compared to each Multiple Choice answer option.

 

 

Age Level Ethnicity Gender Income Level Location


Viewing Demographic Crosstabs in-platform:

Action List --> View Results --> (scroll down) --> Choose Demographics 

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The following drop-down list will appear once you select "Choose Demographics":

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