France

Below is a list of in-platform demographics & profiling attributes available when running research in France

 

Demo/Profiling Attributes

Answer Options

Gender

  • Female
  • Male

Age

  • 16-75

Region

  • Bassin parisien
  • Centre-est
  • Départements d'outre-mer
  • Est
  • Méditerranée
  • Nord - pas-de-calais
  • Ouest
  • Sud-ouest
  • Île de france

Age of Children

  • 1991 or earlier
  • 1992-2017
  • I don’t have children
  • Prefer Not to say

Beverage Consumption

  • Alcopops (e.g. Breezers, Smirnoff Ice)
  • Bottled water sparkling
  • Bottled water still
  • Brandy
  • Champagne
  • Cider
  • Coffee
  • Cognac
  • Dessert Wine
  • Diet soda
  • Domestic beer
  • Energy drinks
  • Flavored liquor (e.g. Absinthe, Bitters)
  • Gin
  • Imported beer
  • Juice
  • Liqueurs (e.g. Kahlúa, Midori)
  • Port/Fortified Wine
  • Red wine
  • Regular soda
  • Rosé wine
  • Rum
  • Sparkling wine
  • Tea
  • Tequila
  • Vodka
  • Whiskey/Scotch/Bourbon
  • White wine
  • None of these
  • Prefer not to say

Education Level

  • Primary School
  • Secondary School
  • High School/Tertiary/Tech. College
  • University/Higher Education
  • None completed
  • Prefer not to say

Grocery Shopper Status

  • Yes
  • I participate equally in grocery purchase decisions
  • No 
  • Prefer not to say

Annual Household Income

  • Less than €12 000
  • €12 000 - €20 000
  • €20 000 - €45 000
  • €45 000 - €70 000
  • More than €70 000
  • Prefer not to say

Industry Sector

  • Accounting
  • Advertising
  • Agriculture/Fishing
  • Architecture
  • Automotive
  • Aviation
  • Banking/Financial
  • Bio-Tech
  • Brokerage
  • Carpentry/Electrical installations/Plumbing
  • Chemicals/Plastics/Rubber
  • Communications/Information
  • Computer Hardware
  • Computer Reseller (software/hardware)
  • Computer Software
  • Construction
  • Consulting
  • Consumer Electronics
  • Consumer Packaged Goods
  • Education
  • Energy/Utilities/Oil and Gas
  • Engineering
  • Environmental Services
  • Fashion/Apparel
  • Government/Public Sector
  • Healthcare
  • Hospitality/Tourism
  • Human Resources
  • Information Technology/IT
  • Insurance
  • Internet
  • Legal/Law
  • Manufacturing
  • Market Research
  • Marketing/Sales
  • Media/Entertainment
  • Military
  • Non Profit/Social services
  • Other
  • Personal Services
  • Pharmaceuticals
  • Prefer not to say
  • Printing Publishing
  • Public Relations
  • Real Estate/Property
  • Retail
  • Security
  • Shipping/Distribution
  • Telecommunications
  • Transportation
  • I don't work

Marital Status

  • Single
  • Married
  • Domestic partnership
  • Separated
  • Divorced
  • Widowed 
  • Prefer not to say

Pets/Animals

  • Bird(s)
  • Cat(s)
  • Dog(s)
  • Fish
  • Horse(s)
  • Reptile(s)
  • Other
  • I don’t have pets
  • Prefer not to say

Primary Role in Organization

  • Administrative/Clerical
  • Business Administrator
  • Buyer/Purchasing Agent
  • Chief Financial Officer (CFO)
  • Chief Technical Officer (CTO)
  • C-level executive
  • Craftsman/Tradesman
  • Director
  • Faculty/Teaching Staff
  • Foreman
  • HR manager
  • Middle Management
  • Other non management staff
  • Owner or Partner
  • President/CEO/Chairperson
  • Product Manager
  • Project Management
  • Sales Manager
  • Sales Staff
  • Senior Management
  • Supervisor
  • Supply Manager
  • Technical Staff
  • I don't work
  • Prefer not to say

Smoking Status

  • Yes, I smoke
  • Yes, I smoke now and then
  • Yes, I smoke but I’m planning to quit
  • No, I don’t smoke, but use other tobacco products
  • No, I have just quit
  • No, I don’t smoke
  • Prefer not to say